FROM EXPO AID, TWO EXAMPLES OF HOW A FOOD TRUCK CAN BECOME INCLUSION
There are projects that remind us why we do this work. Behind a food truck, there isn't always just a business - sometimes there are people, journeys toward independence, dreams taking shape, and communities becoming more open and inclusive.
That is exactly the feeling we brought home from Expo Aid, the fair dedicated to the world of disability and social inclusion held from 25 to 27 June. Among the many organisations present, we had the opportunity to hear first-hand the stories of Rurabilandia and Casa da Sergio - two different projects united by the same vision: using the food truck not simply as a vehicle for business, but as a powerful tool for creating opportunities, building meaningful relationships, and bringing their social mission to communities far and wide.

RURABILANDIA: A DREAM THAT TAKES ARROSTICINI ALL OVER ITALY
Rurabilandia is Italy's first social educational farm. Founded on 28 September 2008 in Atri, in the province of Teramo, it brings together an agritourism facility, a day centre, a summer camp, a theatre company, and a Paralympic football school. Despite its many activities, they are all united by a single guiding principle: "to include everyone and leave no one behind."
The name already says a great deal. Hidden inside the word Rurabilandia, explains Matteo, one of the farm's operators, "there is another word: abilandia. Because we believe that everyone in the world is able to do something." Everything stems from this conviction, including the food truck.
The idea came from experience: Rurabilandia has been taking its arrosticini around Italy for years. The truck was the natural next step, the dream of doing so in a structured, recognisable and autonomous way. Thanks to the support of institutions and everyone who contributed to the project, that dream became reality. And now Matteo says it plainly: they want to replicate it, with a second vehicle, to expand the project and take it to every corner of the country.
Of the whole journey with StreetFoody, what Matteo remembers most is the care: the professionalism of the people, the attention to every last detail, the kindness. But above all, he says, "one shared goal: to give people emotions."

CASA DA SERGIO: EVERY CREW NEEDS A VESSEL
Casa da Sergio is a type-B cooperative working on inclusion in Marina Palmense, in the province of Fermo. Matteo and Paolo, who represent it, describe their group with a precise metaphor: a crew. Eight people, a shared project, and the need for a vessel to sail in.
After four years of activity in their tasting room by the sea, they decided to build something that would allow the crew to "make themselves known across the seas", fairs, events, new ports to reach. The food truck is not a commercial tool disconnected from the project: it is its natural extension, the way to take Casa da Sergio's identity beyond the walls of their fixed premises.
What made all of this possible, they say, was finding someone capable of turning an idea into something concrete and functional, with the same attention to detail that they put into their own daily work. "You made this dream a reality. Thank you, StreetFoody."
WHY THIS MATTERS TO US
Hearing stories like those of Rurabilandia and Casa da Sergio fills us with pride. Because they remind us that the value of a food truck is not measured solely in kilometres covered or events reached, but also in the impact it can have on people's lives.
When artisanal work meets projects capable of creating inclusion, independence and new opportunities, the vehicle becomes something more: it becomes a bridge to the territory, a tool for making oneself known and a concrete way of building community.
At Expo Aid we saw all of this take shape. And it is also for this reason that we choose to stand alongside realities like these: because knowing that what we build can help give voice, visibility and new possibilities to projects of great social value is one of the greatest satisfactions in our work.
English
Italian
German
French