Investing in a Food Truck: the fundamental steps

food truck

Investing in a Food Truck to start a new activity, expand your business or implement an innovative marketing strategy is an increasingly attractive option for many entrepreneurs and businesses. The potential of vehicles dedicated to street food is evident, and they have unanimously established themselves as one of the most effective tools for promoting products and services in an original and creative way, thanks to the infinite possibilities of customization and high-quality standards.

There are many reasons that drive businesses of all sizes and sectors to purchase a Food Truck: from a practical point of view, investing in a vehicle for street food requires less economic effort than buying a place to be used for the reception or communication promotion of a company. In addition, through a dynamic and itinerant activity, it is possible to reach heterogeneous audiences and participate in events and occasions of all kinds. In short, it is a tool that gives you the freedom to choose where to carry your business, capable of adapting to different objectives, and being in perfect harmony with the aspirations, the budget and the project of those who buy it.

For the success of a sales and promotion activity on wheels, there are many winning strategies, and each follows exclusive paths to differentiate themselves from the competition and provide their customers with the most authentic service possible. But there are a series of phases that it is advisable to follow from the beginning for a conscious and valuable investment, let’s see them together:

Being accompanied and guided in choosing your future work tool is essential to start in the right gear. With 60 years of experience in the sector, StreetFoody can be the ideal ally in this introductory process, and beyond. Our experts are specialized in fully understand the identity of the project in all its facets, understanding the objectives that drive customer desires, and how to transform them into a well-defined and functional product for the most diverse commercial and communication purposes.

There are many variables to consider when choosing the right vehicle for your purposes: the budget available, the use of the Food Truck in daily life, the necessary equipment, the space available. For each of these elements, there are solutions capable of adapting better than others. StreetFoody offers a very wide range of vehicles divided into sizes: from the Carrettino XS, comfortable and versatile to adapt to locations with small spaces, to the Food Trucks L, ideal for taking a professional kitchen on the road and working in the most crowded events. In short, there is something for all tastes and needs, without forgetting that they share the high performance and high-quality standards typical of the StreetFoody family. In addition, you can play with the most extravagant and rare graphics and layouts to build a business in the image and likeness of your ideas, stand out from the competition and express the soul of your projects.

It is important to touch the quality of the fittings and materials used for the construction of your vehicle. Always remember than an inaccurate element can compromise the performance of your business and causexcee you to incur excessive maintenance expenses. The commitment and passion that the StreetFoody team puts into every detail are visible in the excellence of our products, where nothing is left to chance. The main goal is to deliver advantageous and durable solutions over time, equipped with innovative tools and materials that push the performance of your business further and further. Trust the passion, design and quality exclusively Made in Italy!

At the end of the journey, the purchase of the Food Truck will be easier and more aware. What makes the difference will also be the teamwork that characterizes each of our partnership relationships. The StreetFoody team will continue to support you and provide you with useful advice even once the vehicle has left our factories, and to guarantee you the safety of your choice and the trust placed in us and in our vehicles.

Contact us to talk with our experts!

Project financed within the framework of POR FESR Toscana 2014/2020 aimed to:
1. sales and promotion of Made in ltaly food trucks abroad
2. improve the digital, organizational and promotional efficiency of the company
3. digitize production processes by streamlining them, sharing them, modifying the perception of the brand on the network and on social networks, also implementing the tools in terms of big data analysis